LayarHijau – Since March 2025, Chinese supermodel He Sui’s work schedule has abruptly gone blank. Her social media accounts stopped updating, her studio was left deserted, and she even turned down the prestigious September Vogue cover. The woman who once graced the Victoria’s Secret runway for eight consecutive years now seems to have quietly stepped away from the spotlight.
The signs of He Sui’s disappearance had actually been visible since last year. In late September 2023, her studio still posted a birthday greeting, but afterwards her updates ceased completely. By April 2025, her accounts on platforms such as Xiaohongshu went dark. Brands attempting to reach her agent found no response, and the office space she used to occupy was already empty.
What shocked fans further was He Sui deleting every post related to actor William Chan. William himself avoided questions about personal matters during interviews. As noted by Ruthless Wu Chao on Baijiahao (Baidu), such a decisive erasure seemed to the public less like a break and more like a farewell.
At 36, He Sui faces the harsh ceiling of the modeling industry. Data shows that 85% of models in China retire before the age of 30, with an average career span of just 6.7 years. The rise of AI-generated models has further narrowed opportunities for senior supermodels. Compared with her contemporary Liu Wen—who remains active on the runway and enjoys a well-received romance with actor Jing Boran—He Sui’s situation looks far more uncertain. Industry insiders have noted: “Her international style has become less favored in the domestic market, and she hasn’t found a breakthrough path for transformation.”
Her personal life has always been dramatic. In 2014, she entered a flash marriage that ended in scandal after discovering her partner was a fake heir. The marriage dissolved within a year. For three years, she was rumored to be in a relationship with William Chan, with paparazzi often capturing them living together or traveling abroad. But since March 2025, all traces of their interactions have vanished.
Some fans speculate that He Sui may have stepped back for marriage and motherhood. Fellow Victoria’s Secret model Ming Xi married into a wealthy family and spent years focusing on family life before returning to the runway. Other actresses, such as Wang Yan and Liu Tao, also withdrew from the industry for family reasons before making comebacks.
He Sui’s disappearance has sparked public discussion about the professional lifespan of women in the entertainment and fashion industries. While Liu Wen continues to shine steadily on the catwalk and Ming Xi has returned to the spotlight, He Sui chose to press pause. Many netizens argue that whichever path she takes, it deserves respect.
Entrepreneur Wang Junyao, who like He Sui hails from Wenzhou, once said: “Success is not a one-way street.” Perhaps this is what He Sui is now proving. For her, success lies in the courage to make her own choices.
Thus, He Sui’s vanishing act is not a defeat, but a conscious redirection. In an entertainment world that prizes endless visibility, her decision to clear her accounts and step away shows stronger self-control than any runway performance.
As she once said: “Being a model is only one part of my journey.” And perhaps, by leaving the spotlight, He Sui is showing what it truly means to be a supermodel—knowing how to turn gracefully on the runway of life.
